Lori Senecal is one of the first people who come to mind for individuals and businesses seeking talent within the advertising and marketing industry. Lori Senecal is very well known for her major clients such as Xbox, Coca Cola, American Express, VS Pink, Boar’s Head, Vanguard, Home Goods and BMW. Prior to becoming a marketing and advertising guru Lori grew up with a relatively normal life. She is the youngest of 3 siblings and was raised in Montreal in a loving family. She attended McGill University and earned her degree. For more details visit Inspirery.
When Lori was in High School and College she pursued her favorite sport; gymnastics. Lori realized that her height was going to be a factor for competing to quickly turned to coaching. Lori Senecal credits her gymnastics coaching to being a contributing factor in building her personality. She had to understand how to motivate the gymnasts to compete as individuals in individual events but help them to understand they were still part of a team that was working towards an end goal. These are two factors that are big components of management. Check out Mediapost for more.
Lori began working after graduating from McGill University. Her career started at the New York based office of McCann Erickson. She quickly embraced the title of President at McGann Erickson and that is when she landed big name clients like Xbox and Coca Cola. Lori is often referred to as a pioneer when it comes to the development of innovative advertising techniques. She continued her advertising and marketing career at Kirshenbaum Bond Senecal which is often abbreviated as KBS. Lori held the position of Global Executive Chairman while working at KBS. Senecal currently is the Global CEO of Crispin Porter + Bogusky. Her worldwide recognition has made her a highly sought after marketing and advertising professional. She has always believed that she would only be as profitable as her next campaign. This way of thought keeps her on her toes and continually seeking out new ways to market for her clients. You can check out Inspirery to know more.